THE SOCIAL PROOF METHOD

THE STRATEGIC FRAMEWORK BEHIND SOME OF THE LARGEST AND MOST PROFITABLE BRAND SOCIAL COMMUNITIES

— AND THE FOUNDATION OF EVERY PROGRAM I TEACH.

Most social teams are in constant motion, and completely directionless 😢

→ Stuck in reactive cycles with no clear strategy and siloed workflows
→ Lacking systems for consistent execution or scalable growth

The Social Proof Method installs a system that turns content chaos into a scalable, revenue-driving operation.

Whether you’re a solo SMM or a CMO leading a team, this system unlocks growth through:

1️⃣ 1-1 Consulting

2️⃣ Live Group Training

3️⃣ A self-paced version of the Course

SOCIAL MEDIA IS A SCIENCE AND I’VE PROVEN THE WINNING FORMULA AT COUNTLESS BRANDS

THE SOCIAL PROOF METHOD WAS BUILT TO FIX THE THREE SYSTEMS MOST TEAMS ARE MISSING:

📊 Strategy Validated

  • Documented plans tied to impactful business outcomes

  • Org-wide clarity on what social is for

  • No more chasing engagement without direction or creating content to “check a box”

🛠️ Execution Enhanced

  • Streamlined team processes

  • Clear briefs and repeatable systems

  • Actionable insights from Social Media that inform overall business strategy

📈 Scale Secured

  • Automation, reporting, and visibility

  • Internal recognition for what’s working

  • Operations that actually scale with the brand

🔍 WANT TO SEE WHERE YOUR GAPS ARE?

Take my 9-question assessment — A diagnostic that shows how your team scores across all three pillars, and get:

✅ Instant Results + Clarity

✅ Tailored Next Steps

RUNNING SOCIAL FOR BRANDS:

This course is perfect for Social Media Marketers who want support in strengthening their company's strategy, processes, and cross-functional workflow.

Who It’s For

  • Current Social Media Managers who lack processes and want to operationalize their day-to-day

  • Aspiring Social Media Marketers (with business/ marketing experience)

  • Marketers who want to learn more about Social Media & how to integrate it into their org.

    • Head of Brand Marketing

    • Performance Marketers

  • Anyone who wants to optimize their brand’s current Social Media strategy, processes, internal workflow, and external outputs

INFLUENCER MARKETING CRASH COURSE:

In this course, we will cover the basics of Influencer Marketing, learning the difference between influencers, creators, ambassadors, and use generated. I will give context to the importance of the creator economy and how to work with it to your benefit—from tactical information about sourcing, contacting, and contracting creators to the non-structured requirements in allowing your partners the space to create something that is authentic to their core messaging, channel and audiences. After taking this course, you will be armed with the appropriate knowledge and necessary information to kick off your own influencer marketing program.

Who It’s for:

This course is for anyone interested in learning how to execute an Influencer Marketing program. If you are new to Social Media, this course will likely be too advanced for you, so I suggest starting with Social Media 101.

 Whether you work at a small business and are a team of one or sit in a larger organization that is looking to break into influencer marketing –this course is for you.

SOCIAL MEDIA 101

This course serves as a proper introduction to social media, covering why it’s important, how you should use it both personally and professionally, and an overview of each platform.

Who It’s For

The course is perfect for the novice who lacks confidence in their social media knowledge. If you are interested in learning about social media for professional or personal use and have no idea where to start, this course is for you!

  • ANYONE interested in learning about Social Media, Influencer, and Internet marketing

  • Professionals who have an idea about Social Media but aren’t sure how or why it applies to their business

  • Individuals who don’t understand why Social Media is all the rage and want their handheld being walked through each platform

FAQs

  • All Social Proof Group Training Programs will be held virtually and live. Once you’ve committed to a program, you will be provided with a schedule and a meeting link to follow.

  • Social Media 101 requires no previous experience or knowledge of social media or online marketing. This program was designed for the novice.

    Social Media for Brands was designed for existing business marketers and social media marketers. If you’re not currently a marketing professional, it is recommended that you take Social Media 101 before this course.

    Influencer Marketing Crash Course is for anyone looking to learn how to execute influencer campaigns from start to finish. If you are a complete novice, I recommend starting with Social Media 101 and moving on to Social Media for Brands to work your way up to this course! If you're a marketer, you should be well-equipped to take this program.

  • The duration of each training program varies.

  • Yes, participants will receive comprehensive materials and resources, including presentation slides, worksheets, and additional materials. These resources are designed to enhance your learning experience and provide valuable reference points after the training.

  • Absolutely! Training sessions are designed to be interactive. You are encouraged to ask questions, participate in discussions, and engage with both Robyn and other participants.